NCDHHS

Throughout the pandemic, I was fortunate to lead and create numerous campaigns for the North Carolina Department of Health and Human Services. All were integrated multimedia campaigns with online display and social at their core. Click the link above to see a few of the standouts. IMHO.

VIDANT HEALTH - THE CRAZY ONES

• Video

• Print

• Online display

• My role(s): co-writer, creative director

• Fun fact: The video for this nurse recruitment campaign was filmed in an active hospital, used real nurses, and used a combination of real patients and actors.

SWANSON WIO - YOU CENTERED

• Online DTC campaign

• Swanson website assets

• Amazon store assets

• Email marketing

• Social media

• My role(s): UX designer, copywriter, creative director